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Partnership Proposal
Building a stronger retail experience with NiSi & Leofoto
Proposal Overview
20 NiSi SKUs on a branded wall plus 6 exclusive Leofoto tripods in every Camera House location.
Sales-data driven weekly restocking via Ralaru. Stores never run out of best-sellers.
Top 200 NiSi products and top 75 Leofoto products listed on the Camera House website.
Monthly gift card rewards tied to sales targets. Motivates staff to recommend and sell.
Grassroots activations, photo competitions, demo days, and camera club partnerships.
Quick 20-minute online training. Equips every staff member to sell confidently.
Section One — Products
Our recommended product allocation for Camera House stores, tailored by store tier to ensure the right range and depth for each location.
| Store Tier | NiSi Wall | NiSi SKUs | Depth per SKU | Leofoto Models | Armor X Shield | Summit Creative |
|---|---|---|---|---|---|---|
| Tier A (Flagship) | Full Wall | 20 SKUs | 2–3 units each | 6 Exclusive + 4 Top Sellers (10) | Full Range | Optional Consignment |
| Tier B (Standard) | Full Wall | 20 SKUs | 1–2 units each | 6 Exclusive + 3 Top Sellers (9) | Core Sizes | Optional Consignment |
| Tier C (Compact) | Reduced Wall | 18 SKUs | 1 unit each | 4 Exclusive + 2 Top Sellers (6) | Top Sellers | Optional Consignment |
Below you'll find detailed breakdowns for each product range in the core offering.
20 top-selling SKUs displayed on a branded wall (90cm × 112.5cm) in every Camera House store.
JetMag Pro Filter Kits
Magnetic filter system — the flagship range
Special Filters
Black Mist, 1-5 VND kits, and close-up lenses
SWIFT VND
Variable ND filters for video and photo
Air UV Protection Filters
Ultra-slim UV protection — essential add-on
True Color CPL
Circular polarisers with zero colour cast
Premium carbon fibre tripods at competitive price points. 40% margin across the range.
Carbon Fibre • Max Load: 10kg
Weight: 1.15kg • Max Height: 1.35m
RRP $399
Carbon Fibre • Max Load: 10kg
Weight: 1.05kg • Max Height: 1.38m
RRP $449
Carbon Fibre • Max Load: 15kg
Weight: 1.45kg • Max Height: 1.55m
RRP $549
Carbon Fibre • Max Load: 18kg
Weight: 1.75kg • Max Height: 1.68m
RRP $649
Carbon Fibre • Max Load: 20kg
Weight: 1.85kg • Max Height: 1.70m
RRP $799
Carbon Fibre • Max Load: 6kg
Weight: 0.35kg • Max Height: 0.21m
RRP $149
Camera House Exclusive
The Armor X Shield is a premium UV protection filter available exclusively through Camera House. It sits on top of the core NiSi wall range as a powerful margin booster.
An easy staff recommendation with every camera or lens sale — just ask "Would you like to protect your new lens?"
Key Advantage: At 70% margin, every Armor X Shield sale significantly boosts per-transaction profitability with zero additional floor space required.
Optional for Any Tier Store
Select Summit Creative camera bags available on consignment in any tier store. Only pay for what sells — return unsold stock at no cost.
Limited to 5 bags at a time per store. A complementary accessory line that drives additional foot traffic and increases basket size alongside the NiSi and Leofoto range.
Key Advantage: Zero financial risk. Bags sit alongside the core range as an easy add-on sale with every camera or lens purchase.
Zero Risk Entry
90 Days
For any stores that don't currently have the NiSi wall or Leofoto exclusives, we offer a fully risk-free 90-day trial period.
Receive stock on consignment. Display and sell.
Sell the products at full margin over 90 days.
Only pay for what sold. Return unsold stock at no cost.
Always in Stock
Powered by Ralaru — a weekly, sales-data driven cycle that ensures stores never run out of best-sellers.
Sales data captured automatically
Weekly automated restocking
Keeping the pipeline full
Weekly automated cycle — no manual ordering required
Sales-data driven — stock levels match actual demand
Minimal manual intervention for store staff
Stores never run out of best-sellers
Online Presence
A starting range of NiSi and Leofoto products listed directly on the Camera House website, driving both online sales and in-store visits.
Top NiSi Products
Full range of filters, kits, and accessories listed with rich product detail
Top Leofoto Products
Tripods, heads, and accessories with full specifications and imagery
Pixel One will update Camera House with the Top Sellers report every three months to ensure the listed items reflect current best sellers.
Rewarding Your Team
Monthly rewards that motivate staff to actively recommend NiSi and Leofoto products.
$750/month
Entry tier — start earning rewards
$30
gift card
$1,500/month
Strong performer level
$75
gift card
$2,000/month
Top performer
$100
gift card
$2,000+/month
Elite — uncapped earnings
$100 + 3%
+ 3% on sales over $2,000
Gift card type: Amazon or Woolworths (store owner chooses one per store)
Store Nominates Staff
Each store provides one email per participating staff member
Sales Tracked Monthly
Individual sales data tracked and tallied each calendar month
Digital Gift Cards Delivered
Rewards sent directly via email — no admin burden on store
Monthly Competitions
Giveaway competitions with new NiSi and Leofoto products
Staff Personal Discount
All participating staff receive personal discounts on all products
Designed for Staff, Not Owners
This programme incentivises staff to companion sell, driving higher margins and profit for store owners
Direct Store Investment
Investing directly at the store level rather than digital marketing. Real engagement, real results.
NiSi and Leofoto products as prizes for in-store and community photo competitions.
Social campaigns that drive engagement and bring customers into stores.
Supporting local camera clubs with sponsorships, prizes, and product access.
Old filters trade up to NiSi JetMag. Old tripods trade up to Leofoto. Drives upgrades.
Hands-on product demonstrations in larger stores. Let customers try before they buy.
Short educational sessions on filter techniques and tripod use in larger stores.
Quick & Essential
20 min
Quick, easy, and valuable. Equips every staff member with the product knowledge they need to sell confidently — and earn incentive rewards.
Link to NiSi training platform
Full video for Camera House's internal system
Our Investment
3%
additional fee on purchases
3.5%
Warehouse Fee
(Existing)
Applies to all products supplied by Pixel One into the Raleru warehouse
2%
Management Fee
(Existing)
Applies to warehouse stock plus all stock supplied direct to Camera House Members and Alliance Members
3%
Additional Fee
(New — Pixel One commitment)
Covers admin, marketing, rollout management, and taking our partnership to the next level
Covers the operational overhead of managing the Camera House partnership at scale.
Funds grassroots activations, competitions, sponsorships, and in-store marketing materials.
Coordinates store-by-store rollout, training delivery, and ongoing partnership management.
"Unlike many brands Camera House works with, Pixel One is a distributor, not a manufacturer. This means our margins are inherently tighter. The 3% additional fee represents the absolute maximum Pixel One can offer without needing to increase product pricing to Camera House members. This offer reflects our genuine commitment to making this partnership succeed within the commercial realities of a distribution business."
Complete Partner Package
Core Range
Auto Restock
Website
Incentives
Marketing
Training
Risk-free entry with 90-day trial
Automated replenishment via Ralaru
Staff incentives that drive sales
Grassroots marketing at store level
Trained, confident staff in every store
3% financial commitment from Pixel One
We're ready to partner with Camera House to deliver a premium filter and tripod experience for your customers and your team.
Thank you from Andrew, Matt, and Tim
The Pixel One Team